May 10, 2016


Menswear is alive and kicking with a new generation coming into its own and showing a keen interest in stepping up their fashion game. Apparel makers are taking an even closer look at how branding and in-store merchandising can tell their unique story capturing his attention and playing an important role in this desire for polish.

Pops of color, vintage stitching applications, fit call outs and classic tailored lines are all reinforcing the bespoke feel and bringing new life to men’s suiting and making dapper exciting again.

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May 10, 2016